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SHAWN RAY SET TO GENERATE BUZZ FOR GENr8



Posted in: Gossip, Articles by ProSource, Andrew Oye's Pro Muscle Report
By Andrew Oye | Jul 20, 2009



SHAWN RAY image The Item: Career Update/Supplement Co. Contract Signing

The Scoop: Just Announced: Retired IFBB Pro and Hall of Famer Shawn Ray joins GENr8, Inc., as a Chief Consultant and Strategist in the areas of marketing and promotions related to bodybuilding and its athletes, both professional and amateur, creating opportunities for charity events, as well as muscle camps, pro bodybuilding competition, and sponsorship opportunities. Ray says, "My time on the contest stage and behind the scenes in the sport of bodybuilding has prepared me for an opportunity such as this, where I can continue to help others grow..."

The "So What?": Ray retired from competitive bodybuilding in 2001 after a storied 13-year career, including 12 consecutive years as a Top 5 finalist in the Mr. Olympia contest. Ray will work directly with GENr8 President and CEO, Anthony L. Almada, a nutritional and exercise biochemist and co-founder and past-president of EAS.

Andrew Oye's verdict: Known for his gift of gab as a long-time contest commentator and the new co-host of MD Radio, Ray has the chops to be the mouthpiece for any promotional effort, be it event or product.



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