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SHAWN RAY SET TO GENERATE BUZZ FOR GENr8
Posted in:
Gossip,
Articles by ProSource,
Andrew Oye's Pro Muscle Report
By Andrew Oye
| Jul 20, 2009
The Item: Career Update/Supplement Co. Contract Signing
The Scoop:
Just Announced: Retired IFBB Pro and Hall of Famer Shawn Ray joins
GENr8, Inc., as a Chief Consultant and Strategist in the areas of
marketing and promotions related to bodybuilding and its athletes, both
professional and amateur, creating opportunities for charity events, as
well as muscle camps, pro bodybuilding competition, and sponsorship
opportunities. Ray says, "My time on the contest stage and behind the
scenes in the sport of bodybuilding has prepared me for an opportunity
such as this, where I can continue to help others grow..."
The "So What?":
Ray retired from competitive bodybuilding in 2001 after a storied
13-year career, including 12 consecutive years as a Top 5 finalist in
the Mr. Olympia contest. Ray will work directly with GENr8 President
and CEO, Anthony L. Almada, a nutritional and exercise biochemist and
co-founder and past-president of EAS.
Andrew Oye's verdict:
Known for his gift of gab as a long-time contest commentator and the
new co-host of MD Radio, Ray has the chops to be the mouthpiece for any
promotional effort, be it event or product.
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