An Inside Look at the
Creation of the ProSource Bar
Until now, protein bars have always seemed like a good idea in theory, but not all that useful in practice. Some bars taste okay, but contain very little functional nutritional content. A few have better-quality proteins, but are a real chore to eat. And then, of course, you have plenty of bargain basement bars that aren’t good for you or your taste buds.
Here at ProSource, we have long regarded this regrettable status quo as unacceptable. In a perfect world, it should be possible for fitness-minded people who take their nutrition seriously to have real protein bar options that taste great and offer the highest-quality amino content for muscle support and physique enhancement. Proteins are our field ...